Imagine you’re on your way to a crucial client meeting in an unfamiliar city. With just a simple voice command, “Hey Google, navigate to the nearest parking garage near XYZ Corporation,” you get real-time directions and parking options within seconds. Welcome to the transformative world of voice search, where convenience meets cutting-edge technology, and where,...Read More
Tailoring your content for global audiences demands a deep understanding of linguistic, cultural, and regional nuances. English remains the most spoken language worldwide, with 1.5 billion speakers. However, Chinese (1.1 billion), Hindi (609 million), Spanish (559 million), and numerous other languages represent a significant portion of the world population. For enterprises looking to expand into...Read More
Data privacy regulations, such as GDPR and CCPA, have significantly altered the digital marketing landscape, particularly in how companies collect and use customer data. One of the most notable changes resulting from these regulations is the phasing out of third party cookies, which have long been a critical tool for tracking user behavior and delivering...Read More
Customer-centricity is a primary focus area for every successful business. Your biggest customers expect to be greeted with the white-glove treatment, having their every need catered to. For B2B-focused organizations, key account management provides that service, enabling enterprises to bring personalization to the forefront of their marketing and sales efforts. But access to the right...Read More
What does the future of your industry or market look like? Modern brands can’t only think about the present when planning their digital strategies and must instead consider what could happen in the future. That’s why companies must select the right technology solutions that allow them to digitally transform, create more efficient processes, and future-proof...Read More
Most brands today are well aware of the importance of personalization. If they aren’t, then their customers are letting them know. Around 49% of customers will become repeat buyers if they receive a personalized shopping experience. So it’s clear that personalization can hugely impact customer retention and improve the bottom line. But personalized content doesn’t...Read More
Business intelligence projects promise better decisions, but many fail due to unclear goals, poor planning, and lack of user engagement—here are the five most common mistakes to avoid.Read More
MACH architecture enables enterprises to stay adaptable and competitive by replacing rigid monolithic systems with composable, best-of-breed technologies.Read More
In the digital-first, digital-fast world, brands need their content to be available across all the channels, platforms, and devices their customers use. To accomplish that, they need a plan or strategy to support them. Unfortunately, according to the Content Marketing Institute, only 40% of B2B marketers have such a documented strategy in place. A content...Read More
It has been a blockbuster time for blockchain technology and cryptocurrency of late as a new alternative to investing, NFTs, became the talk of the town. EVERYDAYS: THE FIRST 5000 DAYS sold for $69.3 million in March 2021 through British auction house Christie’s. Other notable transactions include CryptoPunk #5822 and CryptoPunk #7523, selling for $23.7...Read More
