There is opportunity on the horizon for organizations that are committed to delivering an exceptional customer experience (CX). In 2023, the gap between customer-focused businesses and those that are struggling to keep up is predicted to narrow significantly. In a recent report, Forrester boldly stated that the playing field will level considerably and the range...Read More
Websites have become more than just channels for information — they provide a gateway to opportunity and inclusion for people of all abilities. As organizations recognize the importance of reaching and serving diverse audiences, digital accessibility has become critical to successful digital strategies. Yet, according to the 2023 WebAIM report on accessibility, 96.3% of the...Read More
At Adobe Summit this year, more than 10,000 industry leaders came together to gain insights on delivering controlled, profitable growth, through experience-led strategies. Attendees were privy to the latest advancements from Adobe, including their innovative tools for personalization at scale, Adobe AEM enhancements, and generative AI for businesses. This conference provided an opportunity for professionals...Read More
The airline industry is one of the most heavily regulated and competitive industries in the world. With so much technology involved, it’s no wonder that delivering an exceptional customer experience is a priority for many airlines. But with new trends influencing customer expectations, growing pressure in a fast-changing environment, and the sheer number of digital...Read More
Revamping or redesigning a UX interface can sometimes be even more challenging than starting from scratch, particularly if that interface is your website. First impressions matter to your customers, and that first impression often comes when they visit your website. According to GoodFirms research, 73% of visitors leave an unresponsive website, and 62% leave if...Read More
Cyber threats are on the rise. Even well-known companies like Uber have fallen victim to these attacks recently, highlighting that anyone can become compromised at any time in the digital world, even more so if they don’t have a cybersecurity strategy in place. From ransomware to data breaches, cyber security threats can wreak havoc on...Read More
Most brands today are well aware of the importance of personalization. If they aren’t, then their customers are letting them know. Around 49% of customers will become repeat buyers if they receive a personalized shopping experience. So it’s clear that personalization can hugely impact customer retention and improve the bottom line. But personalized content doesn’t...Read More
The web interface has come a long way from boring static pages to interactive and scalable web applications. Due to the open, cross-platform nature of the web, many businesses choose it as their primary way to distribute products and services to their users so that they can reach the largest population with a consistent experience....Read More
Digital transformation has been the primary strategy for companies across every industry over the last couple of years. In the healthcare industry, in particular, there has been significant disruption from social and macroeconomic crises, and the need to modernize systems and incorporate modern technologies has been higher than ever. According to a recent industry survey,...Read More
Digital transformation has been the primary strategy for companies across every industry over the last couple of years. In the healthcare industry, in particular, there has been significant disruption from social and macroeconomic crises, and the need to modernize systems and incorporate modern technologies has been higher than ever. According to a recent industry survey,...Read More
